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What is Recommend Intelligence

Recommend Intelligence tracks what's gaining momentum across the internet - articles, videos, social posts, search behavior - and surfaces the signals before they go mainstream.

30/10/20253 min read
Recommend Intelligence

Timing beats everything in marketing. You can have the perfect message, the right creative, and a smart strategy. But if you're late to the conversation, none of it lands.

The problem is figuring out what people actually care about right now. Most teams are working off gut instinct, last month's data, or trends that already peaked two weeks ago. By the time something hits your radar, the moment's already moving.

Recommend Intelligence fixes that. It tracks what's gaining momentum across the internet - articles, videos, social posts, search behavior - and surfaces the signals before they go mainstream. You see what's rising, not what's already everywhere. And you can act on it while it still matters.

Recommend Intelligence

Recommend Intelligence is the discovery engine inside Recommend. It continuously monitors content and conversations across industries to detect what topics are picking up traction.

Think of it as a radar for cultural and market shifts. Instead of scrolling through feeds or waiting for reports, you get a filtered, live view of what's relevant to your audience. You pick your industry, category, or topic, and Intelligence shows you what's worth paying attention to - and what's about to be.

How Recommend Intelligence Works

Intelligence runs on a five-layer system built for accuracy, depth, and speed.

  • Source layer: we pull data from 17 types of content sources - articles, videos, social posts, search trends, podcasts, forums, and more. The idea is to capture signals from where conversations are actually happening, not just the obvious places.

Recommend Intelligence source layer

  • Ingestion & monitoring: the system continuously gathers and updates content from each source. This isn't a daily snapshot. It's real-time monitoring that keeps pace with how fast culture moves online.

Recommend Intelligence ingesting and monitoring

  • Preprocessing: before anything gets analyzed, we clean and structure the data. Noise gets filtered out. Duplicate content gets removed. What moves forward is a meaningful signal, not clutter.

Recommend Intelligence preprocessing

  • Trend detection: this is where patterns emerge. We use clustering algorithms to group similar topics and scoring logic to identify what's gaining momentum. You see what's rising, what's fading, and what's just starting to break.

Recommend Intelligence trend detection

  • Scoring & ranking: every trend gets evaluated through metrics like trend score, momentum score, and category alignment. It lets you prioritize what’s genuinely relevant to your brand and audience, rather than whatever’s simply the loudest

Recommend Intelligence scoring&ranking

What It Enables

Intelligence changes how you approach strategy and content.

  • You move first. You spot shifts before they hit the mainstream. By the time competitors are reacting, you're already ahead.

  • You understand intent. You see what people are actually reading, sharing, and responding to, not what you assume they care about.

  • You plan with evidence. Every brief, every campaign, every creative decision starts from real data, not opinion or wishful thinking.

How It Connects to the Rest of Recommend

Intelligence isn't a standalone tool. It's the starting point for everything else in Recommend.

When you spot a trend in Intelligence, you can open Studio and turn that insight into a brief, a campaign, or a full content set, without switching platforms or losing context. Besides that, with a little help from Recommend Templates, you can get pretty much any form of content you need, from blog to ad. The insight flows directly into execution - and that's exactly the whole point.

Start Using Recommend Intelligence

Recommend Intelligence is available now as part of the Recommend platform. If you're already using Recommend, it's ready to go. If not, it's worth checking out.

See what your audience cares about in real time, and use that insight to stay ahead of the conversation!

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