How Recommend Works: From Trend to Campaign

Recommend connects the entire marketing workflow, from spotting a trend to launching a campaign, in one place.

It's not separate tools duct-taped together. It's a system where each step flows into the next: intelligence finds what matters, Studio creates it, templates scale it, and campaigns bring it to life.

That's what Recommend does: four connected layers that turn a cultural signal into a live campaign, all within one platform.

Step One: Spot What Matters (Recommend Intelligence)

Intelligence scans millions of data points - social conversations, online articles, emerging topics - to surface what people are actually paying attention to. You filter by industry, category, or topic to see what's relevant now and what's rising. No noise. Just the signals that matter.

Step Two: Turn Insights into Content (Recommend Studio)

Once you've spotted an opportunity, Studio turns it into a creative brief. Pick a format, set your tone, and generate full content pieces (ad copy, visuals, landing pages, posts…) in one workspace. Every asset is fast to produce and aligned with the insight that sparked it.

Step Three: Scale It with Templates

Templates make production scalable. They turn one insight into multiple campaign assets without losing consistency or speed. Create once, adapt everywhere.

Step Four: Launch, Track, and Learn (Campaigns Layer)

Group your content into campaigns, organize your assets, and track what's performing. Analytics is still evolving as a dedicated layer, but campaign organization already closes the loop between what you make and what works.

Before Recommend, a marketer spots a trend on Twitter, screenshots it, drops it in Slack, and waits. Three days later, they brief a designer. A week after that, there's a draft. By the time it goes live, the moment's gone.

With Recommend, Intelligence flags the trend automatically. The marketer opens Studio, picks a format, and generates three variations in minutes. They apply a template for Instagram, TikTok, and a landing page. Everything gets grouped into a campaign. Two hours later, it's live and they're already tracking performance.

The difference isn't just speed. It's that every decision is informed. The content knows what it's responding to. The campaign knows what it's testing. The team knows what's working.